Broadfield has expanded into Brazil via an association with IW Melcheds, a full-service Brazilian law firm with 80 lawyers, marking the firm’s first entry into Latin America as it seeks to disrupt the market for legal services around the globe.
“Brazil is one of the world’s most important, fastest-growing legal markets, and São Paulo is a critical hub for clients doing business across the Americas."
Peter Sacripanti
Chair of Broadfield Holdings
In an article for Law.com, Chair of Broadfield Holdings, Peter Sacripanti, outlines Broadfield’s business model, which is built on rational pricing and the belief that continually increasing hourly rates are unsustainable. By leveraging technology and maintaining a lean operating structure, the firm seeks to deliver high-quality legal services at more competitive and predictable rates.
Broadfield Brazil and IW Melcheds’ Managing Partners, Ricardo Inglez de Souza and Roberto Rached, discuss their decision to join Broadfield, citing the need for greater resources and capabilities to remain competitive in an increasingly globalized legal market that is rapidly adopting new technologies.
“We strongly believe that teamwork and integration are key to surviving in this new arena."
Ricardo Inglez de Souza
Managing Partner, Broadfield BR
"Working in association with Broadfield gives our clients a stronger cross-border framework while allowing us to continue delivering practical, technically rigorous advice in Brazil.”
Roberto Rached
Managing Partner, Broadfield BR
Read the full article here.